Google, Bing, Yahoo and other search engines rank websites with the most relevant and up-to-date information on their search results pages. Websites are required to be maintained because these engines perform daily ranking algorithms. YES, professional websites do require routine maintenance. Why? Business websites are not just a single “once and done’ production, that would be unsound, faulty thinking – your business website is the living, moving, primary component of your companies existence. A knowledgeable business owner will ensure that their website is always freshly up-to-date and kept as secure and accurate as possible. It is, after all, their intellectual property and their FIRST-LINE of visibility and marketing to existing clients and potential new customers.
Your website is your business online. It’s crucial that your website is maintained with up-to-date relevant information and that everything functions perfectly. To ensure these important features are maintained and have no errors, website maintenance and support is particularly valuable. All businesses need regular website maintenance to remain viable while attracting and retaining customers, earning strong search engine rankings, presenting compelling unique information and maintaining up-to-date products and services to the market place. Website maintenance is also required to continue with the strength of your company over time.
Revising content is the most important part of a healthy website. Changing the website text and image content with new relevant information and up-to-date on-page SEO meta tags and schema markup will help keep your website noticed by search engines.
Ensuring that your security is up to date and at its best is certainly something that should be taken seriously. Taking the necessary precautions is vital to the protection of your website and possibly the reputation of your good brand.
Monitoring your website functionality to ensure that everything is working as it should and upgraded where necessary. Plugins must regularly be updated as they become obsolete and no longer work with your website core and theme software.
In the event that your website is hacked or goes down for some reason, having an off-site backup becomes crucial in saving you from disaster. Offsite backups of your website should be on a schedule, especially as you post more and more fresh new content.
Updates add new features and functionality that improve the overall performance and design of your website. The main components that need to be updated regularly are website core, themes, plugins, and other software so that everything continues to run smoothly.
Provides for immediate Tech Support and response to all your inquires for: technical problem solving, content changes, corrections, updates, security scans and fixes, performance optimization, server-related maintenance, Malware removal, comment Spam removal, and all the rest.
Update your store product pages, test the eCart functions and payment gateway set-up. Update your ecommerce with promotional banners, new product listings, notifications or small front-end changes. Update your inventory catalog, product descriptions, SKU and other details.
As a small business owner, you have many things to do every day – but posting to your social media pages doesn’t have to be one of them. Do what you do best – grow your business. From your provided story/text content of a few paragraphs, DDC will do the rest including imagery.
For all customers, DDC maintains a Google Webmaster Search Console account. This includes monitoring and correcting: Search Engine Crawl Errors, Search Analytics, Sitemaps, Security Issues, Google My Business updates, and all other important updates.